Practice of optimizing content to improve its visibility and ranking on search engines involves using relevant keywords or phrases, as well as a variety of techniques such as optimizing the website’s content, structure, and meta data, building high-quality backlinks, and improving the user experience on the website.

Marketing strategy that involves creating and sharing valuable and relevant content to attract and engage a specific audience. The goal of content marketing is to build a relationship with the audience by providing them with helpful and informative content that solves their problems, answers their questions, or entertains them.

Process of creating and sending targeted messages to a list of subscribers who have opted-in to receive communications. It is a way of promoting a product, service, or brand to a group of people using email.